|
I can give your business a store front on the busiest street in the world. I’m Dana Collins and I love advertising. I love great advertising. In today’s age, a business of any kind without an impressively useful website is missing the boat. Seriously…they’re easy to set up and even easier to keep current. There is absolutely no other form of advertising that can even compare to the unlimited and 100% track-able possibilities of the Internet. If you can think it up with your imagination, it can be turned into a website. It’s cheap, too! I know that my clients visit my websites before calling to hire me. I also know that they’re comparing me to my competitors, based on the content of my sites. My competitors’ websites are vague and out of date, though. They’re boring and look similar to each other. And then there are those poor businesses that don’t even have a website! Those guys’ validity is written off immediately and completely by today’s consumer. I
stock my sites with my own personality. I keep them up to date and loaded with
fresh images and stories. My clients know so much about me after reading
through my websites that they feel like they know me personally …
for a business, that personal connection is a sale. In my pursuit to be involved with great advertising, I became an informal “webslacker”. I create and maintain relatively simple websites for small businesses and folks who have something to say on the World Wide Web. Please let me know if I can help your personality extend towards the billions of web-surfers out there - Here's a look at a few of my cyber-projects:
|
|
|
ThisisDana.com is my massive online brochure that promotes my Mobile Disc Jockey career. The entire site is written by me in first-person to give readers an accurate taste of my personality without the hassle of contacting me personally. The site features all of the information about me that a prospective client could ever want (rates, availability, testimonials, requirements, FAQs, contact info, etc) and my somewhat outrageous and widely-read blog called "Dana's Six Cents." |
|
|
My other business is a Personal Assistant and Handyman Service called Whatever You Need! Our website posed immediate problems because we really wanted the commonly used .com. WhateverYouNeed.com wasn’t available, though. We settled on WhateverYouNeed.biz … With the popularity and ease of acquiring .coms, .bizs were created to provide more website naming possibilities. At the time, most consumers had never heard of a .biz, which we saw as a huge problem. “Aren’t web-surfers going to be looking for us at WhateverYouNeed.com?” or “Will folks know that WhateverYouNeed.BIZ is a website?” we asked ourselves. This very problem proved to be a blessing, thanks to our ingenious advertising in other facets. Our radio commercials, for example, poke fun at our website address by interjecting an obnoxious “.BIZZZZZ” noise (me singing it, actually, with a bunch of effects added) after every time that “Whatever You Need” is said. Now we know that our website is our best form of advertising because we hear our clients refer to us as “Whatever You Need dot biz.” We know that the radio commercials are working, too, because we hear complete strangers singing “dot bizzzzz … dot bizzzzz” as they walk past our company vehicles. Our business is focused on making our clients’ worlds more neat and clean-cut, so the design of our website is … well … neat and clean-cut. It’s simply black and white and as clutter-free as possible. In contrast to ThisisDana.com, WhateverYouNeed.biz is more formal, doesn’t require updates as frequently and remains naturally less interactive.
|
|
|
Gabe
Josephs had a vision of creating a heating and cooling service
company that wasn't like the rest of them out there. He wanted to
focus on things like maintaining a non-smoking workforce, leaving a
work-site cleaner than it was when he arrived at it, unmatched
customer service, installing products that help save the environment
and staying abreast of the development of technology within his
industry. Gabe
was about to embark on a voyage into business amongst hundreds of
other heating and cooling businesses in the area…some of which have
been around longer than he has been alive! Gabe and I created his site
in the very early stages of his business because he knew that others
in his field either didn’t keep their website up to date or only had
a single webpage
that was given to them for free on one of their supplier’s websites
(those pretty much have the value of a business card…torn in half). JosephsIAQ.com
features a colorful rotation of photos, links to information about
available products, customer testimonials, in-depth descriptions of
the various facets of the business, and profiles for each of the
Josephs employees.
|
|
|
|
|
|
Her site includes a schedule of live appearances, her bio, musical cowboy boots, samples of her music and an easy way to order yourself a copy of her CD: Sweet Spot.
|
|
|
I grew up and still live part-time in the quiet little village of Leeds, Massachusetts. I love it there…it’s scenic, rich in history and tucked away just far enough for almost nobody to know that it exists.
I didn’t create the platform for LeedsCivic.org, but I took over the maintenance when I was a teenager. It features a calendar of events in Leeds, the most recent LCA Newsletters and photos taken at the various happenings in the neighborhood. My personal additions to the site include an interactive quiz, a page to let supporting businesses show off their business cards, and an option for non-LCA-sponsored events to be posted by their hosts.
|
|
|
|
|
|
|
|
|
|
|
|
413-387-7390 Dana@ThisisDana.com
Dana Collins P.O. Box 549 Leeds, MA 01053
AIM: DJ Dana Collins MySpace: www.myspace.com/djdanacollins
|
